Boards Summit 2009: Decoding the Future of Advertising. New York, NY

The Boards Summit was a great success - see you next year!

Many thanks again to our sponsors, speakers and delegates who made the 2009 Boards Summit such a massive success.

The MyEvent system is still up and running and you will be able to digitally connect with other delegates there until the 2010 conference site launches. If you missed any of the sessions, audio and video downloads of sessions will be available soon for sale (from those that we have permission to share).

Download your QR Reader for the Summit

Rhino and Boards Magazine present the first-ever interactive game at the Boards Summit that will decode the Advertising industry as we know it.

Capture QR Codes with your phone at the Summit to decode the secret at the end of the event.

All we can say now is that you will need the QR reader to the right to get the job done.

THE AWESOME SHOWCASE

With technology playing an increasing part in the communications arsenal of agencies and the production processes of production companies, Boards is for the first time bringing together a selection of cutting edge technology from seven creative companies for our Awesome Showcase.

CLICK HERE FOR TECH SHOWCASE OVERVIEW

RSVP to the Closing night party!

the BBDO Directors Lounge

Watch the work of directors chosen by BBDO's international Heads of Broadcast at the BBDO Director's Lounge where directors introduce themselves, their work and exchange ideas in an informal setting. The Director's Lounge will take place after the closing remarks on Day 2 from 6:00-7:00pm.

The Master Classes: Spaces are filling up fast!

The Master Class program is designed to encourage in-depth exploration of the topics you need to know about, each run by the experts of its discipline. Master Class spaces are limited and will be available to registered delegates on a first-come, first-served basis.

Tips, Tricks and Taboos: The 5 Documents You Need to Put on Your Friends List
Getting to Know AICP Digital
Training the Next Generation of Producers in a Digital World
Blurring the Line Between Art and Commerce: An Exploration of Process
Four Things You Need to Know About Working in China
Music Licensing & Negotiating
A Lone Gunman Approach to Mobile Applications
Understanding the Digital Bid Process

Master Class Sponsor

Building Fiction: A Discussion on Experiential Design

This panel, moderated by Tali Krakowsy, Head of Experiential Design at WET, contemplates the future of branded environments, their cultural contribution, their role in expediting innovation, their ability to expand a brand and, most importantly, the connections and experiences that they create.

In collaboration with 5D:
For all those engaged in the creative process of world-building and storytelling in narrative media, 5D: The Immersive Design Conference is the platform for exploring the present and future of immersive design, and its impact on all aspects of the creative media space.

Our goal is to unite a vital community of designers and image-makers and to serve as a catalyst for innovation.

Tali Krakowsky
Director of
Experience Design
Wet Design

Chuck Hoberman
Designer
Hoberman
Associates

Joshua Davis
Artist, Designer
and Technologist
Joshua Davis Studios

Kevin Slavin
Managing Director,
Co-Founder
Area/Code

John Underkoffler
Chief Scientist
Oblong Industries

IMAGINING MOZAMBIQUE EXHIBIT KICKS OFF THE SUMMIT

Imagining Mozambique
Curated by W+K Amsterdam Interactive Producer Jamie Kim

Colonization, civil war, natural disaster and economic instability have plagued Mozambique over the last 25 years, which has led to widespread uncertainty for tomorrow’s youth. The brainchild of interactive producer Jamie Kim, Imagining Mozambique is a collection of thought-provoking art inspired by the Mozambican children, bringing attention to their day-to-day plight for survival and change.

Money raised through sale of the artwork goes directly to ASEM-Association en faveur de l’Enfance Mozambiquaine. Over the past 17 years, ASEM has offered Mozambican children an alternative to living life in the streets, abandonment and rejection from society.

Join us at MassMarket’s gallery space on Sunday, October 25 for the New York premiere of Imagining Mozambique, with a party designed to raise awareness to this great cause and exhibit, and kick off the 2009 Boards Summit.

Sunday, Oct. 25, 7:30 PM
105 Rivington St., 2nd Floor

Brought to you by Wieden+Kennedy
Presented in association with MassMarket

Town hall: Envisioning the Future

Forget the downturn, think about opportunity and what the world will look like after the first truly global recession. In this fast-paced session based on our popular Town Hall:2010, industry leaders will present their ideas on what the economic strain will ultimately mean for business, innovation and creativity.

Lars Bastholm Chief Creative Officer OGILVY	Diane Jackson Executive Director of Production DDB Worldwide	Harvey Marco Chief Creative Officer JWT NY	Jerry Solomon Executive Producer Epoch Films
Rick Webb Co-Founder & COO The Barbarian Group	Hashem Bajwa Director of Digital Strategy Droga5	Bob Deutsch Founder and President, Brain Sells

YOUTUBE HEAD OF MARKETING ADDED TO LINEUP

Chris Di Cesare, Head of Marketing, YouTube

Maximizing YouTube
If you’ve ever wondered how much content there really is on YouTube,
consider this staggering fact: there are 20 hours of video content
uploaded to the site every minute! That’s 1,200 days worth of video
every day. With so much media flooding the Internet, how in the world
can one score that next big viral hit? YouTube Head of Marketing Chris
Di Cesare will share his insider knowledge on how to effectively
leverage YouTube, often in conjunction with other social media
platforms, to get content noticed.